Within the framework of the Memorandum on scientific and educational cooperation and partnership between the National University "Yuri Kondratyuk Poltava Polytechnic" and one of the largest hotel chains Reikartz students of specialties "Tourism" and "Marketing" along with lecturers of the Department of International Economic Relations and Tourism and the Department of Economics, Entrepreneurship and Marketing of Poltava Polytechnic learned the particularities of modern hotel business on the basis of an institution from the Reikartz network – a permanent stakeholder and partner of the university.
The guarantor of the educational program "Tourism" joined the professional dialogue – Doctor of Economics, Professor of International Economic Relations and Tourism, Director of the Educational and Research Institute of Finance, Economics, Management and Law Iryna Chernysh and university scientists – Candidate of Economic Sciences, Associate Professor of International Economic Relations and Tourism Nadiia Bakalo, Candidate of Economic Sciences, Associate Professor of International Economic Relations and Tourism Victoriia Makhovka, Candidate of Economic Sciences, Associate Professor of International Economic Relations and Tourism Anastasiia Bilousova, Candidate of Technical Sciences, Associate Professor of Economics, Entrepreneurship and Marketing Victoriia Vasiuta and Candidate of Economic Sciences, Head of the Department of Economics, Entrepreneurship and Marketing Vira Chevhanova.
The tour was conducted by the director of the hotel "Reikartz Gallery Poltava" Olena Vasylenko, who told about the history of the hotel and its development as part of the Reikartz Hotel Group network. On the open lecture students learned about the models of hotel and restaurant management, the director shared her experience in organizing the hotel and restaurant business, commented on the particularities of providing accommodation services, restaurant service and setting up processes in the kitchen, organizing conference services and the existing concept of service standards in Reikartz.
During the tour, students had the opportunity to visit rooms of different categories, reception, restaurant halls and one of the conference halls of the hotel. Future specialists in the field of tourism and marketing have clearly researched the activities of the institution, branding, placement requirements of various levels and consolidated their theoretical knowledge obtained at the university.
Marketing and advertising strategy, features of the use of social networks in promoting hotel services aroused keen interest among marketing students.
The format of the meeting provided opportunities for exchanging impressions and opinions. Among the most common questions are opportunities for traineeship and internships, peculiarities of studying at the hospitality school Reikartz, requirements for staff in various positions, interview procedure, features of corporate culture of Reikartz Hotel "Gallery Poltava" and the hotel chain as a whole.
"Such educational events and meetings of higher education students with stakeholders give an invaluable result! When communicating with employers, future specialists in tourism and marketing master new useful skills, and lecturers improve their professional level. We have a number of developments that we implement through joint efforts, because cooperation with employers and business is one of the priority areas of Poltava Polytechnic!" – commented Iryna Chernysh, Director of the Educational and Research Institute of Finance, Economics, Management and Law of the National University "Yuri Kondratyuk Poltava Polytechnic".
Earlier, Reikartz Hotel Group announced the launch of a special online course, where anyone can master the standards of hospitality, and a representative of the largest national hotel chain told about the specifics of the hospitality industry.
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National University “Yuri Kondratyuk Poltava Polytechnic”
